Halloween 2020. It's a time of year when the air gets crisper, the days get shorter, and for many young Americans the excitement grows GEST 5 in anticipation of the darkest, spookiest holiday of the year. Retailers also rejoice as they warm up their cash registers to receive an average of $79.82 per household in decorations, costumes, candy, and greeting cards. Halloween UK will bring in approximately $8 billion this year.
It's a good bet retailers won't entertain high expectations of getting $79.82 per household from the Christian market. Many Christians refuse to participate in Halloween. Some are wary of its pagan origins; others of its dark, ghoulish imagery; still others are concerned for the safety of their children. But other Christians choose to partake of the festivities, whether participating in school activities, neighborhood trick-or-treating, or a Halloween alternative at their church.
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